Purchase Tickets:
(Tables of 10)

$60 Current Member Price:

$75 Future Member Price:

Event Details:

LOCATION:
Four Seasons Hotel Austin

SCHEDULE:
Registration/Networking: 11:15 – 11:45 a.m.
Program: Noon to 1:00 p.m.

PARKING:
$16 for Valet and $12 for self park

Sponsorships Available

Spotlight Sponsor:
$1,300
Email for Info

Vendor Sponsor:
$450
Email for Info

Learn firsthand from Visit Austin how the hotel and tourism industry has built a solid foundation, as presenters Tom Noonan, Tiffany Kerr, and Steve Genovesi provide a sales and marketing outlook for 2025.

Meet Our Speakers:

Tom Noonan
President & CEO, Visit Austin

Tom Noonan joined Visit Austin in 2016 as President and CEO. Under Noonan’s leadership, Austin has seen year over year increases in total number of visitors, visitor spend and record convention bookings.

In 2019, he oversaw the launch of the Visit Austin Foundation with a mission to develop and promote education, job training and career opportunities within the hospitality, music and tourism community in the greater Austin area.

Tom has been committed to building, attracting and maintaining a diverse team and over the years has transformed the organization’s robust Board of Directors, which includes the addition of several influential community leaders from the hospitality industry, private sector and the City of Austin.

During the pandemic, Tom worked closely with the hospitality community, the Austin Convention Center and City Staff to help lead the recovery of the local tourism industry.

Looking ahead, Tom will continue to work with the Mayor and City Council to implement the Tourism Public Improvement District and support efforts to move forward with the Austin Convention Center expansion.

Currently, Tom serves on several industry boards, including U.S. Travel Association, Destinations International and the Executive Committee of Texas Travel Alliance.

Tom is a graduate of Luther College. With over 30 years of experience in the tourism industry, he spent 18 years at the Dallas Convention & Visitors Bureau where he started in Sales and Services and left as a Convention Marketing Executive when he accepted the role of CEO at Visit Baltimore in 2007.

Tom, along with his wife, Mindy and son, Reed, enjoy exploring Austin’s unique food scene, outdoor offerings and supporting the local community, events and businesses.

Tiffany Kerr
SVP & Chief Marketing Officer,Visit Austin

Tiffany Kerr has collected more than 20 years of brand-building experience. Specializing in travel and tourism marketing, Tiffany led initiatives for legendary brands like Southwest Airlines, Norwegian Cruise Line, Hilton Hotels, Meta, and served five years as a Visit Austin marketing leader. Her work in inclusive marketing earned her recognition as a 2024 ADCOLOR Leader. Tiffany brings these experiences to her current role as Chief Marketing Officer leading Marketing, Communications, International Tourism, Music and Film for Visit Austin.

A University of Texas at Austin alum, Tiffany is thrilled to share with the world all that Austin has to offer: a world-class culinary scene with more MICHELIN Stars and recognitions than any other Texas city, diverse live music offerings 7 day a week, and stunning outdoor settings.

Steve Genovesi
Executive Vice President, Visit Austin

Steve Genovesi brings over 39 years of sales and marketing expertise in the convention and meetings industry. He currently oversees convention sales, sports, and convention services at Visit Austin, where he has served for 13 years.

Before joining Visit Austin, Steve was Vice President of Sales and Marketing at the Chattanooga CVB and held key leadership roles with Marriott International, including Director of Sales and Marketing for the San Antonio Area Marriotts, Director of Sales at the Atlanta Marriott Marquis during the 1996 Summer Olympic Games, and opening General Manager of one of the largest urban Residence Inns in downtown Philadelphia.

A graduate of Georgia State University with a degree in Hotel, Restaurant, and Travel Management, Steve was recognized in 1999 with Marriott International’s award for “Most Outstanding Performance for a Director of Sales and Marketing,” underscoring his dedication and impact on the hospitality industry.